ClearPlay Now Available in Target Stores
Beginning this month, ClearPlay DVD players and subscriptions will be offered in Target stores across the country, and from the retailer’s website. ClearPlay hopes that in the coming months, additional agreements can be made with other big-name retailers such as Best Buy and Wal-Mart. This marks a major step forward for ClearPlay, and should continue to raise awareness to consumers that they have a choice when it comes to movie content.
“Consumers have responded very enthusiastically to the ClearPlay product. It makes movies a better experience for many families that are concerned about offensive content in their homes,” said ClearPlay CEO Bill Aho.
The CP-007 ClearPlay DVD Player uses a USB FilterStik to transfer movie filters from a PC or laptop to the unit. This eliminates the need for a telephone line, and should make it easier for users to quickly load new filters. ClearPlay currently offers filters for over 2,200 movies, and adds new filters each week.